CEO Daniel Birnbaum: Repositioning the brand around health and wellness will reaccelerate our system.
Carbonated drinks manufacturer Sodastream International Ltd. (Nasdaq: SODA) reported $126.5 million revenue in the fourth quarter of 2014 compared twith $168.1 million in the corresponding quarter of 2013. Adjusted net profit was $7.5 million ($0.35 per share) compared with $0.7 million ($0.03 per share) in the fourth quarter of 2013.
For all of 2014 revenue was $511.8 million, down from $562.7 million in 2013. Adjusted net profit was $27.9 million ($1.31 per share) down from $42.0 million ($1.31 per share) in 2013.
SodaStream CEO Daniel Birnbaum said, "During the fourth quarter we set a new course for the company that we believe positions SodaStream to take advantage of the rapidly transforming beverage industry. We are confident that repositioning the brand around health and wellness and launching a completely new portfolio of water enhanced flavors fits perfectly with the changing nature of consumer demands and will reaccelerate participation in our home carbonation system."
Published by Globes [online], Israel business news - www.globes-online.com - on February 25, 2015
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Daniel Birnbaum